The code to creativity

 

Early in my career, I knew that while being a skilled graphic designer was a great way to flex my artistic muscle I would be limiting myself to mostly physical media. Studying web design and development introduced me to an entirely new world of creative expression in code. This easily was the precursor to my pursuit in user experience and not only taught me how to empathize with the users of the sites I created but most importantly allowed me to bridge the knowledge gap between design and development.

 

 

Arya Product Website

Leoforce

Leoforce was in desperate need of a site revamp for their flagship product, Arya Quantum. The site needed to better reflect the brand and sell to the viewers the quality of service and features Arya had to offer to those looking for a premier staffing application. Understanding the audience was the key factor to designing this promotional site that led to various prototypes and iterations.

Applied Skills

  • Wireframing

  • Prototyping

  • Illustration

  • Sketch App

  • WordPress

  • HTML/CSS

  • Responsive

  • SEO

  • Typography

  • Visual design

Mystars Product Website

LeoForce

Mystars, now called Arya Muse, needed a rebranding from the original promotional material that was developed prior to my arrival at Leoforce. At the time I was new to the product and its purpose in the market so this task required that I gather a better understanding of the demographic we wanted the product to reach and the best messaging to capture that audience. While the site never went live before the product as a whole was eventually rebranded as Arya Muse, the exercise still proved highly insightful in showing me what to aim for when the time came to design the application itself.

Applied Skills

  • Wireframing

  • Prototyping

  • Illustration

  • Sketch App

  • WordPress

  • HTML/CSS

  • Responsive

  • SEO

  • Typography

  • Visual design

 

Ipreo Website (Draft)

Ipreo

This was one of the few concepts designed as a proposal to the Ipreo website redesign.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

Ipreo Website

Ipreo

Despite my role in the UX team, I was tasked with assisting the marketing team with the redesign of Ipreo’s website. After many concepts and iterations, this was the design that Ipreo leaders chose to run with.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

 

Ipreo Website (About)

Ipreo

Just one of my favorite pages within the Ipreo site redesign. I wanted to show a little character to a page that was intended to sell Ipreo’s character to their viewers.

Applied Skills

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

Promo Page

BB&T

One of many promotional pages that I designed while at BB&T. These pages were all used with the goal of attracting new and existing BB&T customers to financial services that were being offered at the time.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

 

Promo Page

BB&T

One of many promotional pages that I designed while at BB&T. These pages were all used with the goal of attracting new and existing BB&T customers to financial services that were being offered at the time.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

Promo Page

BB&T

One of many promotional pages that I designed while at BB&T. These pages were all used with the goal of attracting new and existing BB&T customers to financial services that were being offered at the time.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

 

Promo Page

BB&T

One of many promotional pages that I designed while at BB&T. These pages were all used with the goal of attracting new and existing BB&T customers to financial services that were being offered at the time.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design

NC ByTrain Website Redesign

NCDOT Rail

One of my primary responsibilities as a web designer with NCDOT was not only to maintain their existing website but to give it a much-needed update at the time.

Applied Skills

  • Illustration

  • HTML/CSS

  • Responsive

  • Visual design

 

Synaps Loans Website

Freelance

Synaps Loans at the time was a startup in dire need of a website, and an elegant one at that. This landing site had a simple purpose to educate and connect potential clients so minimal was the goal.

Applied Skills

  • Wireframing

  • Illustration

  • HTML/CSS

  • Responsive

  • Typography

  • Visual design